Revenue optimization is the next area to improve the bottom line, especially when you cannot cut costs and getting new customers is difficult. Recently, Escapia began dynamic pricing for vacation rentals, not apartment rentals. Well, Rainmaker’s Multifamily LRO product does revenue optimization for apartments. They add integration in to your existing electronic product. Rainmaker also extols the benefits that you can use in your own revenue optimization process.
- High demand periods are leveraged for higher effective rents
- Uses power of computers to forecast systematically
- Proactively identifies softening market and reacts
- Drives consistency: makes decisions the same way, “7×52”
- Embeds corporate strategy into pricing decisions
- Enforces pricing policy compliance